JCOM 3320 - Strategic Research Methods in Public Relations (DSS)

DSS Depth Social Sciences
3 credit(s)

This course covers qualitative research methods standard to real-life applications in public relations problems and campaigns, including focus groups, case analysis, and strategic assessments.

Prerequisite(s):

All prerequisites require a minimum grade of C:

JCOM 2020
JCOM 2300
JCOM 3310

Repeatable for credit: No
Grade Mode: Standard